A Maui specialty medical practice
This specialty practice served patients across Maui but ranked poorly for its core services, and a handful of old, unanswered negative reviews sat prominently in its search results. For a medical practice, where trust is everything, that combination quietly turned away prospective patients.
The website had little service-specific content and no clear path for new patients to book.
We combined local SEO with reputation management. We built clear, reassuring service pages, optimized the Google Business Profile, and launched a system to earn current patients’ reviews while professionally addressing older ones.
We strengthened the practice’s branded search results so the first thing prospective patients saw reflected the quality of care they actually provide.
Over five months the practice climbed for its core service terms and entered the Map Pack for several specialty searches on Maui.
New-patient appointments from search rose 54%, and a steady stream of positive, well-managed reviews lifted the average rating to 4.9 stars, replacing the old negatives that had been costing the practice patients.
A few old reviews were the first thing people saw when they searched for us. They fixed that and built up our new reviews, and our new-patient numbers have climbed every month since.
How we did it
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